Starting a blog (or any online business for that matter) can be downright scary- and not necessarily for the reasons you think! But I hope by the end of this post, you’ll be totally convinced to start a blog in 2019 and grow your online business!
It can be super intimidating starting a blog because of the learning curve, competition from other bloggers, overwhelm, and the huge sense of vulnerability that comes from writing open and honest blog posts!
Even though you can hide behind a computer to write content, successful bloggers do anything but hide! They’re networking, marketing, learning from other bloggers and always keeping in touch with their readers.
Creating a blog for business really involves putting yourself out there and being somewhat vulnerable to the opinion of others.
I started 2 other blogs (both of which turned out to be unsuccessful) a few years ago and I really questioned whether I was cut out for blogging!
One was centered around financial investments and the other was about mindset and living a healthy lifestyle (all of which I’m passionate about and have incorporated in this blog!).
Even though I L-O-V-E writing, I wasn’t passionate about my content back then and I just couldn’t seem to find my stride which became apparent pretty quickly.
I was always behind with posts, losing motivation, and not able to build a strong audience. After letting my last blog go, I thought I was done with WordPress and writing posts, but I still had the “blogging bug” and no matter what else I did, I just couldn’t shake it. I decided not to give up and started this blog a few months ago- and I’m SO glad I did!
I’m more in love with blogging than I ever thought I would be!
That’s why I wanted to write this post- so maybe somebody would decide to take the plunge and start a blog in 2019 knowing that a regular (and totally inexperienced) person like me can start, build and grow a successful blog.
We all have excuses about why we can’t start something new- and I get that some are totally legitimate. But if you have, (or have ever had) the “blogging bug” and want to know what it’s like to start a blog, I promise it’s totally worth it!
I’m here to be a voice of reason and a little push in the right direction to say doooo iiiiitt. Just do it. What have you got to lose? It’s such a small investment for what could potentially be a HUGE payoff!
Starting a blog may boring and unfulfilling, or it may be the best thing you ever do!
So, what are your reasons for not starting a blog?
Let’s go ahead and break down some of those excuses!
But every niche is taken…
I’m not going to lie, this is totally true. If you search the internet long enough, I guarantee you will find blogs about ANYTHING and everything ( of course some subjects more easily than others!).
When I’m trying to figure something out or looking for advice on a particular subject, I will never EVER read only one article. I always read a minimum of 3 or 4 pieces of content and often I’ll read a ton more!
I don’t do this because I don’t understand, I read 10 different articles on one subject because I want to hear about other peoples’ experiences- I want to know tips and tricks, or hear success/failure stories from people who have tried before me.
I believe it’s 100% possible for ANYONE to start a blog in 2019 and be successful in this crowded market. The key is having your own opinions, sharing your success and failures, being completely transparent and developing a brand that others can identify with. In other words, be YOU.
So yeah, every niche IS taken, but those people are not your competitors. Your stories and experiences are uniquely yours. No two blogs will ever be identical!
Need help choosing the best niche? Check out my post and how to choose the best niche here.
But no one will like me or take me seriously…
Actually, there may be a lot of people who either don’t like you or don’t take you seriously.
So, I have 2 questions for you: Why is that your problem and why should those people stop you from chasing your dream?
Honestly, there’s no reason someone else’s opinion should EVER stop you from doing what you want to do. It’s so easy to be negative and (spoiler alert!) people can be pretty brutal on the internet, but I guarantee that if you have something you feel passionate about or have knowledge in an area that can help others, there will be far more people grateful for your opinion!
I come across tons of blogs every day on the internet- some mega-successful and some totally new in their space. There are very few times (if ever!) I come away without learning something new, being inspired, or having some new food-for-thought.
But I have no idea what I’m doing…
I remember listening to a Podcast last year from ProBlogger’s Darren Rowse and he said when he sent out his first blog newsletter, he had 17 subscribers. Only 17!
ProBlogger now has over 300,000 subscribers! That is what I tell myself whenever I’m feeling particularly unmotivated or unsure about what to do next to grow my blog. No one knows everything and there are times you will feel totally stuck, but with the endless amount of free resources out there on the internet, there is no excuse to not be able to find awesome help and resources.
When I started my first blog 2 years ago, I had NO idea what “WordPress” even meant. Seriously. I had to learn everything from scratch. Also, I was not a particularly good writer and I struggled to come up with anything over 500 words! Today, I’m super proud of my blog and the growth I’ve seen so far.
Everybody has to start somewhere and if you’re not willing to start, you won’t ever know what you can accomplish! By the way, if you’ve feeling overwhelmed, I wrote a blog post that may help!
But what if no one ever reads my blog?
There’s always a possibility of your blog failing! Mine did (twice!). And I’ll tell you right now, you will have low moments wondering if you made the right choice to start a blog.
When you first get started, readers aren’t going to show up by the thousands every time you hit “publish” on a new post and, in fact, it’s more than likely that no one will read your blog for the first few months!
If you follow tried and true blogging strategies when you start a blog in 2019 (consistent posting, social media, networking with other bloggers, attractive web design) you will absolutely, 100% get visitors to your blog.
If you give it 6 months of solid effort and you’re still hearing crickets, then it’s time to really examine your blog/brand strategy. This doesn’t mean your blog is a failure! It just means something isn’t working- and it could be as simple as your blog graphics or your lack of social media presence. You won’t know until you try!
Excited to start your blog yet?!
So, why should you start a blog in 2019? What’s holding you back?
Whenever you have something in the back of your mind nagging at you, we all know it’s there for a reason! Maybe you’re destined to be an epic success at something or you’re going to fail and learn some incredibly valuable lessons for your next adventure. You won’t know until you try!
If you’ve caught the blogging bug, consider yourself lucky because blogging is literally one of the easiest things to start. You can get your feet wet very quickly with blogging because anyone can start a website and write blog content!
You’ll learn quickly if you love blogging, or maybe you’ll realize it’s not for you and you can free up your time and energy to work on your next big project. Blogging is one of those things where there is literally no excuse to NOT at least give it a try and see where it leads. So stop wondering what could be– you’ve got nothing to lose!
There’s lots to learn
And I mean lots. It isn’t going to happen overnight and you will have to spend hundreds of hours researching, learning and creating. Don’t put it off because the more excited you become about growing your blog, the more discouraged you will be realizing how much stuff you have to learn!
Open up a document and write a couple posts to see how it feels. Or, reserve yourself a domain name and hosting and download WordPress to play around and get the hang of it. You don’t have to do everything all at once, but at least commit to starting one thing TODAY.
It takes time to grow a blog
I’m sorry, but it’s true! It takes real time to grow a blog and build an audience. Even the people who tell you they did it in 2/3 months or claim to be overnight success stories are hiding some hard work.
The biggest hurdle at the beginning will be coming up with content because before gaining any traction, you’ll need to have blog posts on your site with useful content! You’ll need anywhere from 30-40 so, A. Google has some pages to index and B. your readers will actually stay on your page!
So, let’s take a minimum estimate of 30 posts at 1500 words each- that’s 45,000 words! Plus all the research that goes into those posts, creating images + graphics and marketing to your audience. That’s no small task and it makes me sad when I see other bloggers underestimate or mislead newbies about the amount of time it takes to get up and running!
So there you have it!
If you’ve been thinking about starting a blog, commit right now! Promise to give yourself at least 6 months of serious, no bullsh*t dedication to your blog- you will be amazed by what you can accomplish!
After all, if not now, when?
What’s stopping you from creating your blog? Start a blog in 2020 and make it the year you build an AMAZING online business!
You’ll thank yourself 🙂