Starting a blog is SO exciting!
Who doesn’t love the idea of having their own online business? A place on the internet that’s all yours. Like a super cheap piece of real estate with LOADS of potential!
Before you go ahead and dive into blogging, there are some things you should know.
It’s not always fun and it’s NOT easy. Growing and monetizing a blog is a big task.
That doesn’t mean you shouldn’t start your blog- not at all! I just think it’s important for new bloggers to know what they’re getting into and what to expect as they grow their business.
By the way, if you’ve been thinking about starting a blog and wondering how, check out my tutorial here.
This post may contain some affiliate links. I never recommend products or services I don’t stand behind 100%!
So, let’s dive into some blogging truth bombs!
1. It takes TIME
Like, a heck-of-a-lot of time! And please don’t get me wrong…you absolutely CAN start a blog and grow your pageviews + income mega fast, but that’s not the norm for most people.
Most bloggers find themselves chugging along for many months or even YEARS before they start seeing decent income flowing in!
Understandably, this can make new bloggers feel super frustrated and want to give up! There’s nothing more frustrating than pouring your heart and soul into something and not seeing any results.
How can you build your blog faster?
- Write, write, write! Content is everything and having lots of great quality content will help your SEO and social media marketing so you can bring in more people!
- Test out new ideas + products right away! Don’t get stuck in the “waiting and planning” mode. If you have ideas, move on them now so you’ll learn what works and what doesn’t more quickly.
2. Blogging can be hella lonely
I often hear successful bloggers talk about how lonely blogging can be, I didn’t get it. AT ALL.
And it can be lonely for many reasons.
When you start blogging (whether you’re doing it full-time or as a side hustle) it takes a ton of time and dedication to create content and learn new things. You have to immerse yourself in Google analytics, Pinterest marketing, and learning the WordPress dashboard.
Friends and family may not be able to relate or understand what you’re doing, and they may really miss spending that extra time with you!
They may not “get” blogging or making money online and, because of this, you might not feel like you have support from them.
When I started blogging, I was all fired up to tell family and friends about my new career goals. But I learned pretty darn fast that not everyone gets it or understands how you can build an online business as your full-time job!
The other reason blogging can be lonely is because you’re sitting in front of a screen.
All. Day. Long.
There are times I think, “when was the last time I turned off the computer and had a decent conversation?”.
I’m super introverted so I don’t mind chilling at home and working on my business, but even for me, working from home can be pretty freakin’ lonely!
There are times I actually miss going into a 9-5 job and dealing with stupid “office politics”.
How can you overcome blogger’s loneliness?
- Find other bloggers online. Read their posts, comment, and follow them on social media to build relationships. This will help you feel more connected to a like-minded community.
- Understand that not everyone will “get” blogging, and that’s ok! Be enthusiastic about what you do and don’t let the opinions of others (even people closest to you) bring you down.
3. You’ll have no idea what you’re doing
All bloggers hit a point (probably lots of points) where they have NO idea what they’re doing.
Whether it’s starting a blog, trying to build an email list, learning social media or trying to learn affiliate marketing, no one knows everything about blogging when they start!
It’s taken me 4 years (and lots of trial-and-error) to figure out what the heck I’m doing!
You can’t know everything and that’s totally normal. When you start any new business, there’s SO much to learn.
I get lots of emails and comments from new bloggers who feel totally overwhelmed because they didn’t realize how much they have to learn about blogging and online marketing.
You can’t just write a killer post and hit publish.
You have to design your site, understand HOW to create readable, SEO-optimized content, learn how to market that content, and learn how to properly monetize it.
Looking back, I thought I knew a lot about blogging. Now, I can’t believe how LITTLE I actually knew!
Blogging isn’t a get-rich quick scheme and it’s certainly not easy, but when you take the time to learn your craft, the reward is huge!
How can you learn blogging basics more quickly?
- Stay open-minded and always be in learning mode. I make sure to stay up-to-date on new trends and read about blogging strategies and social media tips.
- Don’t be afraid to take courses from other experienced bloggers! Tons of bloggers have been really successful building their online business and you can learn from their mistakes so you won’t have to make as many of your own.
4. It takes money
Don’t hate me.
I feel strongly about investing in your blog because I learned this the hard way!
When I started blogging, I didn’t want to spend ANY money and I wanted to do everything myself.
I cheaped out. Mediocre website, free email subscription software, no social media automation tools, and free graphics.
The only thing I spent money on was my domain and web hosting for $3.95.
And I will say this: it wasn’t horrible.
You can absolutely build a blog with no money, and most people find that really appealing. It’s a business you can start with almost no initial investment!
But let me ask you: when starting a business, wouldn’t you be prepared for an initial investment? What other businesses don’t require ANY money to start and run?
Blogging has become really popular and it’s WAY more competitive than it used to be (even when I started 4 years ago). It’s hard to compete with the millions of blogs out there in cyberspace!
So if you want to build a profitable blog, you really need to be prepared to invest in yourself AND your business.
What are some tools you might need?
- Consider getting a professional WordPress theme. I have a whole post about it here.
- Use quality email subscription software. I use Converkit.
- Automate your social media! Seriously, I attribute my blog growth 100% to Tailwind. Grab a $15 credit here!
5. Blogging isn’t for everyone
Whoa, who brought Debbie-Downer to the party?
I don’t mean to rain on your parade, but it needs to be said: blogging is NOT the perfect career choice for everyone!
The other day, my boyfriend was talking about building a website for his business and he said, “UGH, I hate that stuff. And I hate writing!”
I totally DON’T get it because I love writing and creating content for online platforms! It brings me so much joy and I couldn’t imagine doing anything else.
But it made me realize that people sometimes see blogging as this “too good to be true” easy money-making side hustle.
That couldn’t be further from the truth.
Blogging is a marathon, not a sprint! It takes a heck of a lot of patience, dedication, and a fair amount of stubborn determination.
People don’t always see the huge amount of effort, fear, tears and struggle that goes into building an online business.
Is blogging right for you?
- You love writing (or at least don’t mind doing it)
- You’re passionate about a certain topic and want to share it with the world
- You’re willing to put in TONS of hours without seeing much reward(at first)
- You’re open minded and always willing to learn + try new things
I really hope this helps shed some light on blogging as a career!
Like any business, of course blogging comes with its fair share of hurdles, but I promise, the end result is TOTALLY worth it!
Are you ready to start a blog? Let’s do it!
What struggles are you having as a blogger? Have you found ways to overcome them?
Let me know! 🙂